Senior Marketing Director

Position Overview

VisuWell is a market leader in the exciting area of virtual healthcare and telemedicine.  We serve hospitals, health systems, and payors with a leading enterprise telemedicine software platform.  Our mission is to increase patient’s access to virtual healthcare through innovative and accessible technology.  Our flexible, configurable solution is deployed across multiple organizations and impacts thousands of lives daily.

We are looking for a Senior Marketing Director to lead our marketing department and develop materials and strategies to enable our future growth initiatives.  The Senior Marketing Director will be responsible for sales lead generation, topical research, content development, public relations, digital marketing, and advertising, and website management.  As a tech company, we are constantly evolving and innovating so we’d love someone who thrives in a fast-paced environment and working across multiple departments throughout the company.

Job Duties
  • Set and execute strategic marketing vision in line with VisuWell’s company and sales strategy
  • Monitor and evaluate competitor and market trends to deliver on established annual marketing targets
  • Work collaboratively with the CEO, Sales, and Product teams to ensure streamlined content development
  • Provide leadership for the development of strategic product marketing plans including objectives and strategy for targeted markets
  • Develop and execute go-to-market and launch plans for new products and programs
  • Track KPIs and engage cross-functional teams to meet goals and objectives
  • Create materials and training programs for sales and account teams
Required Skills & Experience
  • Bachelor’s degree required
  • 8+ years experience in senior marketing leadership
  • Healthcare tech experience preferred
  • Passion for maturing and expanding marketing team
  • Expertise and successful track record of marketing SaaS-based solutions
  • Experience with data analysis to direct marketing initiatives
  • Excellent written and verbal communication with strong project management skills
  • Drive and ambition, combined with a positive attitude
About VisuWell

Our mission is to revolutionize the way healthcare is delivered with our innovative SaaS telehealth platform.  VisuWell is a highly interactive, team-based, agile development environment where you will work alongside a team of skilled, accountable, and collegial software professionals. We pride ourselves on a fast-paced, get-the-job-done culture. Come make a difference with us!

© 2021 VisuWell